{"id":42676,"date":"2022-01-26T07:00:00","date_gmt":"2022-01-26T06:00:00","guid":{"rendered":"https:\/\/pp2.oodrive.com\/?p=36352"},"modified":"2023-11-14T14:43:13","modified_gmt":"2023-11-14T14:43:13","slug":"signature-electronique-marketing","status":"publish","type":"post","link":"https:\/\/pp2.oodrive.com\/fr\/blog\/productivite\/signature-electronique-marketing\/","title":{"rendered":"La signature \u00e9lectronique dans le marketing"},"content":{"rendered":"\n

Nous entendons tous parler du big data. Avec le num\u00e9rique, nous obtenons chaque jour d\u2019innombrables quantit\u00e9s d\u2019informations que nous cherchons \u00e0 structurer, analyser afin de prendre les meilleures d\u00e9cisions possibles. <\/p>\n\n\n\n

Vous me direz s\u00fbrement que la signature \u00e9lectronique est bien loin de proposer cette collecte et ce tri d\u2019information. <\/p>\n\n\n\n

Et bien peut-\u00eatre pas tant que \u00e7a ! Voyons comment capitaliser sur les donn\u00e9es de vos contrats au moment des signatures pour les d\u00e9cliner en outil de vente et de marketing.<\/p>\n\n\n\n

La connaissance client, un imp\u00e9ratif des fonctions marketing<\/strong> <\/h2>\n\n\n\n

La connaissance de ses clients est aujourd\u2019hui un \u00e9l\u00e9ment indispensable pour vendre.<\/strong> Qui est-il, quel type de produit, quel packaging, quels prix et quel cycle de consommation\u2026 T<\/p>\n\n\n\n

outes ces informations sont des \u00e9l\u00e9ments cl\u00e9s pour mener des actions marketing et des projets de fid\u00e9lisation de la client\u00e8le. <\/p>\n\n\n\n

Nous savons tous que le co\u00fbt d\u2019acquisition d\u2019un client est largement sup\u00e9rieur \u00e0 celui de la fid\u00e9lisation. Alors comment capter ces informations client vitales pour orienter notre Marketing ?<\/p>\n\n\n\n

La signature \u00e9lectronique Oodrive Sign<\/a> donne la possibilit\u00e9 de capitaliser sur les m\u00e9tadonn\u00e9es contenues dans vos contrats<\/strong>. <\/p>\n\n\n\n

Objectif : Adapter votre marketing<\/strong>, qu\u2019il soit direct ou digital avec tous les Smartfields\u00ae, champs personnalisables, int\u00e9grables dans vos documents \u00e0 faire signer, gr\u00e2ce \u00e0 notre solution de signature \u00e9lectronique.<\/p>\n\n\n\n

Votre signature \u00e9lectronique<\/p>

Fluidifiez et facilitez vos \u00e9changes avec une signature \u00e9lectronique conforme et s\u00e9curis\u00e9e.<\/p><\/div>

\"oodrive
En savoir plus<\/a><\/div><\/div><\/section>\n\n\n\n

Unique sur le march\u00e9, Oodrive Sign<\/strong> a d\u00e9cid\u00e9 qu\u2019en plus de se focaliser sur la signature ultra s\u00e9curis\u00e9e<\/a> du document, de s\u2019int\u00e9resser en plus \u00e0 l\u2019exportation des donn\u00e9es<\/strong> contenues. <\/p>\n\n\n\n

C\u2019est vous donner le moyen gr\u00e2ce \u00e0 des connecteurs (API) si vous le souhaitez, d\u2019int\u00e9grer cette application directement dans votre syst\u00e8me d\u2019information : CRM, ERP, GED, outils m\u00e9tiers sp\u00e9cifiques \u2026<\/p>\n\n\n\n

Vous pouvez \u00e9galement d\u00e9cider d\u2019exporter les donn\u00e9es sous forme de fichier Excel ou CSV et de ce fait, \u00e9viter les ressaisies et erreurs possibles. <\/p>\n\n\n\n

Imaginez, personnalisez et automatisez la collecte de toutes les informations donn\u00e9es par vos clients et ainsi pouvoir enclencher des actions marketing cibl\u00e9es et qualitatives.<\/strong> <\/p>\n\n\n\n

C\u2019est l\u2019utilisation intelligente et agile de ces donn\u00e9es qui peut demain vous permettre de g\u00e9n\u00e9rer davantage de conversions.<\/p>\n\n\n\n

Optimisez votre exp\u00e9rience client gr\u00e2ce \u00e0 la signature \u00e9lectronique<\/strong> <\/h2>\n\n\n\n

De plus, dans le processus de vente en direct, c\u2019est \u00e9galement la possibilit\u00e9 de leur faire d\u00e9couvrir une nouvelle exp\u00e9rience client. <\/p>\n\n\n\n

Passer d\u2019un contrat papier qui est lourd, co\u00fbteux et r\u00e9barbatif \u00e0 des parcours de signature digitaux. Gr\u00e2ce \u00e0 des options personnalisables, proposez un acte de vente interactif et dynamique.<\/strong> <\/p>\n\n\n\n

Vous augmenterez ainsi fortement votre taux de transformation et \u00e9viterez les jours de latences dans vos processus contractuels avec vos partenaires. <\/p>\n\n\n\n

Avec ou sans connexion, vous pourrez faire signer demain vos contrats en direct.<\/strong> Votre client n\u2019est pas pr\u00eat \u00e0 signer dans l\u2019imm\u00e9diat et a besoin d\u2019un d\u00e9lai de r\u00e9flexion ? <\/p>\n\n\n\n

Vous pouvez commencer la s\u00e9lection des options et offres retenues lors de votre entretien et le modifier et lui envoyer a posteriori son contrat final<\/strong> pour signature \u00e0 distance. Il s\u2019agit l\u00e0 de crit\u00e8res indispensables vous permettant de bien choisir votre logiciel de signature \u00e9lectronique<\/a>.<\/p>\n\n\n\n

Repensez vos m\u00e9thodes de travail et digitalisez vos processus. De la proposition de l\u2019offre interactive pour aller vers la capitalisation des informations que vous d\u00e9tenez dans vos PDF, anticipez les nouveaux mod\u00e8les de vente de demain. <\/p>\n\n\n\n

Repensez votre \u00ab \u00e9cosyst\u00e8me informationnel \u00bb d\u00e8s aujourd\u2019hui.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Nous entendons tous parler du big data. Avec le num\u00e9rique, nous obtenons chaque jour d\u2019innombrables quantit\u00e9s d\u2019informations que nous cherchons \u00e0 structurer, analyser afin de prendre les meilleures d\u00e9cisions possibles. Vous me direz s\u00fbrement que la signature \u00e9lectronique est bien loin de proposer cette collecte et ce tri d\u2019information. Et bien peut-\u00eatre pas tant que […]<\/p>\n","protected":false},"author":14,"featured_media":42876,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[437],"class_list":["post-42676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-productivite"],"yoast_head":"\nLa signature \u00e9lectronique dans le Marketing<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez dans notre article comment allier les avantages de la signature \u00e9lectronique oodrive_sign avec vos exigences marketing, de sorte \u00e0 optimiser vos conversions.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La signature \u00e9lectronique 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